The Science Behind the Dress The New York Times TheDress Blue Black, White Gold Sales are Through the Roof!!! Is that dress blue & black or white & gold? Matilda's Lab The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Color Of 'The Dress' Debate: White & Gold Or Blue & Black Twitter Decides Hollywood Life